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You are here: Home / Entrepreneur / Twitter ‘Super Follow’ to Let Users Charge Followers to View Exclusive Tweets

Twitter ‘Super Follow’ to Let Users Charge Followers to View Exclusive Tweets

February 26, 2021 by Asif Nazeer Leave a Comment


The upcoming Super Follow system takes a page from Patreon, and is part of Twitter’s efforts to make revenue outside of simply serving digital ads.


February
26, 2021

2 min read


This story originally appeared on PCMag

Twitter is working on a way for you to make money off your tweets. 

During an investors’ event on Thursday, the company unveiled “Super Follow,” an account subscription system that’ll let users charge followers for monthly access to exclusive content.

The company is basically taking a page from Patreon or OnlyFans. For example, if you’re an artist or actor, you can use the Super Follow system to charge willing followers $4.99 per month for access to private tweets containing songs or video trailers.

Credit: Twitter

Twitter’s chief design officer, Dantley Davis, said the Super Follow system will enable content creators on the platform to receive funding from their loyal fans. And presumably, Twitter will take a cut of the revenue.

Related: How to Use Twitter Analytics: The Complete Guide

The company posted images of what Super Follow could entail. One image, in particular, shows content creators will be able to have audio conversations with their paid followers, which sounds similar to the Clubhouse app. Davis also mentioned Twitter is exploring adding a “tipping” function, giving content creators another way to draw funding from their fans.

 

Twitter's Super Follow imagesCredit: Twitter

Twitter didn’t say when the Super Follow system will arrive. But it’s part of the company’s effort to generate revenue outside of digital ads through subscription services. Other avenues will include charging users access to Tweetdeck and other analytic programs that can help influencers and businesses gain followers, Twitter executives said during the investors’ event. 

Last month, the company acquired newsletter platform Revue. The goal is to use Revue as a way for Twitter’s users to publish free or paid newsletters, which their followers can subscribe to. 





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Filed Under: Entrepreneur

About Asif Nazeer

My current sphere of interest is Internet Marketing - Worked for many years in finance and banking. I now consult for small businesses and starts ups. Also involved in venture capital for new companies.

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