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You are here: Home / Archives for Strategy

Microsoft Office 2019 Is Now Available – With Potential Features for Small Businesses

October 11, 2018 by Asif Nazeer Leave a Comment

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Microsoft Office 2019 Is Now Available

Microsoft (NASDAQ:MSFT) recently announced the latest version of its Office productivity suite for Windows and Mac.

Microsoft Office 2019 and Office 365 ProPlus started rolling out September 24, introducing some new features small business owners may find useful for home and office use.

Microsoft Office 2019 and Office 365 ProPlus Roll Out

According to Jared Spataro, Corporate Vice President for Office and Windows Marketing, Office 2019 is the next on-premises version of Word, Excel, PowerPoint, Outlook, Project, Visio, Access, and Publisher

Office 365 ProPlus, the cloud-based subscription version of Office, on the other hand, is touted as the most productive and most secure cloud-connected Office experience—with the lowest total cost of ownership for deployment and management.

“The new enhancements in Office 2019 are a subset of a long list of features that have been added to Office 365 ProPlus over the last three years,” Spataro said in a blog post announcing the latest Office releases.

Office 2019 Features and Updates

Microsoft says Office 2019 provides a set of valuable enhancements for customers who can’t be cloud-connected or receive regular updates, including apps to help users create amazing content in less time.

Some of the new features introduced in Office 2019 include:

  • PowerPoint 2019:  Lets you create cinematic presentations with new features like Morph and Zoom. It also includes improved inking features across the apps in Windows—like the roaming pencil case, pressure sensitivity, and tilt effects—allowing you to naturally create documents.
  • Excel 2019: Adds a set of powerful new data analysis features, including new formulas and charts and enhancements to PowerPivot.
  • Word 2019:  Includes learning tools, like Read Aloud and Text Spacing that make it easier to engage with your content, and Focus Mode that blocks out distractions and puts your content front and center.

“Office 2019 also includes new IT value for enhanced security and streamlined administration,” said Spataro, adding, “We introduced Click-to-Run (C2R), a modern deployment technology, in Office 2013, and it’s now used to deploy and update Office across hundreds of millions of devices worldwide. With Office 2019, we’re moving the on-premises versions of Office to C2R to reduce costs and improve security.”

Among the advantages of C2R that Microsoft lists are predictable monthly security updates, up-to-date apps on installation, reduced network consumption through Windows 10 download optimization technology, and an easy upgrade path to Office 365 ProPlus.

Office 365 ProPlus Features and Updates

Office 365 ProPlus will continue to add new features on a monthly basis, including innovations in collaboration, artificial intelligence (AI), security, and more, according to Spataro.

Microsoft seems to be positioning Office 365 ProPlus as its preferred option for commercial users, considering that the tech giant made it clear Office 2019 is a one-time release and won’t receive future feature updates. You may have to purchase the subscription version to get the best features of Office.

“While the cloud offers real benefits in productivity, security, and total cost of ownership, we recognize that each customer is at a different point in their adoption of cloud services,” Spataro said. “We see the on-premises version of Office as an important part of our commitment to give customers the flexibility they need to move to the cloud at their own pace.”

Office 2019 is already available for purchase to commercial volume-licensed (trusted) customers, but regular folks and commercial customers will have to wait a few weeks to purchase the program.

Other services such as Exchange Server 2019, SharePoint Server 2019, Skype for Business Server 2019, and Project Server 2019 will also be released for businesses in the coming weeks.

Image: Microsoft

This article, “Microsoft Office 2019 Is Now Available – With Potential Features for Small Businesses” was first published on Small Business Trends



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Google Plus to Shut Down: What Small Businesses Need to Know

October 9, 2018 by Asif Nazeer Leave a Comment

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Google Plus to Shut Down: What Small Businesses Need to Know

Google is shutting down Google+ as a social network, effective August 31, 2019.

Google made the announcement on October 8, the same day as a Wall Street Journal story outlining that the data of a half million users was exposed.  Google knew about the security issue back in March 2018, but elected not to disclose it to users.

Within hours of the story, Google came out with an announcement acknowledging the issue, but defending its actions.  In the same announcement it said it was closing Google+ down in 10 months’ time.

Google Vice President Ben Smith said in a statement that the data was exposed through an API used by third party apps.  An API is a technical means of transferring data from one software program to another.

About the Google+ Security Breach

Google downplayed the impact of the security breach, stating it was due to a software bug. Here are key points:

  • It says the security bug was limited to a small number of Google+ profile fields marked non-public. Those fields include name, email address, occupation, gender and age.
  • The breach “does not include any other data you may have posted or connected to Google+ or any other service, like Google+ posts, messages, Google account data, phone numbers or G Suite content,” according to Smith.  G Suite content, of course, refers to G Suite users’ email, calendar, and stored files. Many small businesses use G Suite (formerly called Google Apps for Business). So it’s good to know your company’s sensitive communications were not affected.
  • Google says it disovered and patched the bug back in March.
  • Google can’t tell which users were affected, because it claims to keep log data for only two weeks.
  • However, it estimates that 500,000 users using 438 different apps were affected.

Google Plus to Shut Down: What Small Businesses Need to Know

Google+ will remain open until August 31, 2019.

However, you might want to consider leaving sooner rather than later if you use it for marketing purposes. Smith revealed how the network has shrunk, admitting it has “low usage.” Over 90% of its sessions are less than five seconds!

Google Plus launched in 2011. Activity has declined noticeably in recent years.  Google+ is widely considered a failure for Google.

And what if you have original posts and images on Google Plus that you want to save?  Smith says Google will provide instructions in the coming months for how to download and migrate files.

Google plans to continue to offer an enterprise-only version of Google+. The company says there’s value as a private network within organizations.

Small businesses should take these steps to prepare for the Google Plus shutdown:

  • Make a plan to remove Google+ share / follow buttons from your website and blog.
  • Plan to phase out social activity on Google+ such as sharing content and commenting.
  • In you run a Community on Google+, make plans to migrate it to a different platform. Facebook and LinkedIn Groups are two obvious choices.  Set up a new group somewhere else. Notify members of the transition date so they can move over. People may assume Google+ is shutting down immediately.  Don’t wait if you want an orderly transition.
  • If you have developed a proprietary software app that works with Google data, become familiar with Google’s new API and data sharing policies.
  • Pick up the pace of content sharing activity on other social networks. For instance, we’ve found that motivational quotes work well on Google+. So we’ll be experimenting to find an alternative platform for motivational content.

Do a Check Up on Your Google Security

Google says it is paying even more attention to privacy and security. Now is a good time to check your privacy and security settings in all your Google apps, including your Google account, GMail and more.

  • Individual users should check the security for their own Google acounts. Use Google’s Security Checkup Tool.
  • G Suite administrators should check organization -wide settings.  More information on checking G Suite security here.

Photo via Shutterstock

This article, “Google Plus to Shut Down: What Small Businesses Need to Know” was first published on Small Business Trends



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25% of Americans Own a Side Business, Survey Says

October 7, 2018 by Asif Nazeer Leave a Comment

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A new survey from The Hartford has revealed around 57 million Americans or 25% of the population own a side business.

Even though unemployment rates are low and the average wage is increasing, a lot of Americans need a side business to make ends meet. The primary reason for these side hustles is financial, with those pursuing their passion making up less than 10% of the respondent in the survey.

For many of the entrepreneurs with these side businesses, their part-time venture will not lead to a full-time business. A third or 33% said it is highly unlikely it will lead to a full-time business. Another 27% were not quite sure, but they said it is somewhat/highly likely it could become a primary source of income or a full-time job.

The Hartford’s 2018 Side Business Survey was carried out online in the US with the participation of 4,135 adults 18 years of age and over. Of these, 1,033 had a side business and they participated as it applies to them. Another 989 participated in a survey on future side-business intent. The survey was conducted May 7-15, 2018.



Side Business Statistics

More than half or 61% of the respondents had a full-time job elsewhere, with 49% stating they dedicated on average 10 hours or less to their side business.

As to the reason for starting these ventures, 61% said for financial reasons followed by 16% to make a change/lifestyle, and 9% to pursue their passion.

So how much do they make from the business? Most of them or 43% make less than $5,000 in a typical year. There was an equal number at 18% who made $5,000 to $10,000 and $10,000 to $30,000.

Going Full-Time

There is no doubt these individuals have the entrepreneurial spirit, but they pointed out different barriers which are stopping them from going full-time.

Almost half or 48% said they don’t believe they can make a living at their side business. This was followed by 33% who pointed out they can’t afford to give up the income from their full-time job. Other reasons include not wanting to give up the benefits from their job (27%), they like their job (23%) and don’t have time to dedicate to the business (13%).

 

Liabilities

These side businesses are in most cases sole proprietorships run by people working on less than 10 every week. However, the survey indicates they are not aware of their liabilities as only 12% have purchased insurance for their side business.

As Lynn LaGram, Small Commercial product lead at The Hartford, explained in the press release, something unexpected can happen. And the cost can be high if it comes out of pocket.

LaGram goes on to say, “Without the proper protection in place, it could potentially cost more than the extra income they are making. Losing this additional income could have a meaningful impact for these side business owners.”

You can look at the infographic below for more information.

Side Business Statistics: 25% of Americans Own a Side Business

Image: The Harford


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QuickBooks Webinar to Cover Key Features of the Software for Managing Small Businesses

October 6, 2018 by Asif Nazeer Leave a Comment

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QuickBooks Reorder Points Alerts Small Businesses When Inventory is Running LowDo you want to keep track of the cost of jobs for your business more efficiently?

QuickBooks expert Scott Gregory is going hold a webinar so you can learn how to use jobs and job costing in QuickBooks Pro/Premier or Enterprise.

The webinar will be held on Nov. 6, 2018 from 11:00 AM to 12:30 PM (EST). Gregory will be covering a range of topics which will conclude with a Q&A.

Gregory will bring his 30+ years of QuickBooks expertise, profit and cash flow improvement insights, and inventory and manufacturing knowledge.

He will be addressing such issues as:

  • Customers vs. Jobs – what’s the difference?
  • QuickBooks fields for tracking information unique to the job
  • Tracking labor to jobs (time vs dollars)
  • Creating a job estimate
  • Buying materials for a job/tracking job-related expenses
  • Job items vs job expenses – why items are very helpful
  • And much more.

 

Register by clicking the red button to learn from an industry expert.

Register Now





Featured Events, Contests and Awards

Job Costing Basics for QuickBooks Pro/Premier/EnterpriseJob Costing Basics for QuickBooks Pro/Premier/Enterprise
November 06, 2018, Online

Trying to figure out the basics of using jobs and job costing in QuickBooks Pro/Premier or Enterprise? If so, this webinar is for you! We’ll cover the basic setup, usage, and reporting of jobs in the Pro/Premier and Enterprise versions of QuickBooks. Topics include the difference between customers vs. jobs, adding a job, QuickBooks fields for tracking information unique to the job, creating a job estimate, buying materials for a job / tracking job related expenses and much more.
(Coupon Code: 20Off)


More Events

  • Gartner Sales and Marketing Conference 2018, Las Vegas, NV
    October 09, 2018, Las Vegas, Nev.
  • Brand Partnership Forum
    October 10, 2018, Nashville, Tenn.
  • Listening to the Voice of the Customer Workshop
    October 10, 2018, Chicago, Ill.
  • Rhodium Weekend 2018
    October 11, 2018, Las Vegas, Nev.
  • Real Estate Wealth Expo Featuring Tony Robbins and Pitbull – Bay Area 2018
    October 13, 2018, San Mateo, Calif.
  • CPI Global Summit, 16-17 October, New York
    October 16, 2018, New York
  • Agriculture 4.0
    October 16, 2018, San Francisco, Calif.
  • Small Business Expo 2018 – LOS ANGELES
    October 18, 2018, Los Angeles, Calif.
  • LEAP HR: Manufacturing
    October 23, 2018, Chicago, Ill.
  • FUND Conference
    October 24, 2018, Chicago, Ill.
  • Crowdsourcing Week
    October 24, 2018, Online
  • Brand Marketing Summit and Social Media Marketing (October 24-25, New York)
    October 24, 2018, Brooklyn, NY
  • B2B Marketing and Sales 2018
    October 25, 2018, Austin, Tx.
  • Small Business Expo 2018 – SAN DIEGO
    October 25, 2018, San Diego, Calif.
  • The Las Vegas Franchise Show
    October 26, 2018, Las Vegas, Nev.
  • Brand Authority Summit
    October 28, 2018, Scottsdale, Ill.
  • Small Business Expo 2018 – PHOENIX
    October 31, 2018, Online
  • Intuit’s Fifth Annual QuickBooks Connect Conference
    November 05, 2018, San Jose, Calif.
  • DigiMarCon Africa 2018 – Digital Marketing Conference
    November 08, 2018, Johannesburg, South Africa
  • TECHSPO Johannesburg 2018
    November 08, 2018, Johannesburg, South Africa

More Contests

  • Public Vote to Crown America’s Most Unique Small Business Underway
    November 08, 2018,

This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends.

You can see a full list of events, contest and award listings or post your own events by visiting the Small Business Events Calendar.

Image: Intuit


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Anita Campbell reflects 15 years at Smal Business Trends

October 5, 2018 by Asif Nazeer Leave a Comment

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Yesterday, I got the following notification from LinkedIn:

Anita Campbell at Small Business Trends

As you can see, that second one got my attention!  It’s been 15 years this month since Anita Campbell started Small Business Trends!  So, after congratulating her on such a big accomplishment, I had to ask her about her journey transforming a personal blog into one of the most influential sites providing advice to millions of small business owners and professionals each month.

Below is an edited transcript of our conversation.  To see the full interview, check out the video or the embedded SoundCloud player below.

Anita Campbell 15 Years at Small Business TrendsSmall Business Trends:  First of all, congratulations. Does it even feel like it’s been 15 years?

Anita Campbell: Well, in some senses it does and in other senses it’s like I just started the site yesterday. In fact, when I go back and I look and I see articles that I wrote in 2004 and I can’t even believe it and how much has changed since then, it’s just … Things that we thought were unique back then are today just commonplace. And so, it’s still very different.

Small Business Trends:  So, let me take you back to 2003 when you were just really getting started. Could you ever have imagined back then where you’d end up with Small Biz Trends today with millions of people visiting the site? I don’t know how many thousands, tens of thousands of pages of content, and just all that Small Biz Trends has meant to a lot of small businesses and startups.

Anita Campbell:  In one sense, no. Of course, I had dreams, but I didn’t actually dream that it would go down the path it went down.

So, I’ve often told the story of how I started Small Business Trends, because I wanted a place just to get some newsletter articles up online. And a friend said, “Oh, you should go over and try a blog. And there’s this place called blogger.com and you can publish online instantly”.

And I was like, “Oh, blog. All right”. I had heard of blogs, but they were more like personal journals back then in 2003 and people were just writing about their lives and so on. LiveJournal was really big back then. And Blogger was the king of the hill when it came to blogging software. Movable Type and a TypePad came along as well, but those were more nitchy.

So, I started blogger.com. I couldn’t believe it. It was like I’d been spending days struggling, using Dreamweaver software to try to load articles online and I’d hit the back key and I’d destroy everything. Everything would fall apart on me. And here was Blogger. It was so easy.

So, I started out just publishing some newsletter articles and before I knew it, more people were coming to the site than were reading the newsletter. And that’s when I realized, “Oh, I should be spending more time writing online. The newsletter is fine, but really online publishing is where it’s at”. So, that was back in 2003.

Small Business Trends:  So, over that course of those 15 years, what has been the biggest change that you’ve noticed in small business?

Anita Campbell:  Well, when it comes to small business, I think what’s radically changed is how important the online world is to small business, even for brick and mortar businesses, ones who get most of their customers locally. I mean, almost everyone that I know that is trying to market their business is doing something online, depending on what their market is.

So, if they provide home services, for example, they’re on homeadvisor.com or they go to nextdoor.com and they’re promoting their business there. Realtors have drastically changed what they’re doing so that they’re doing much more marketing of real estate properties online.

So, any industry just about, certainly any that serve consumers, are definitely more online savvy today. And sometimes I feel like that stat you often hear like, “Oh, well, only 50% of small businesses have a website”. First of all, I’m not sure I buy that number. I think it’s higher, but beyond that, I think that it’s irrelevant today, because a lot of businesses are getting leads from these central marketplace sites. Or they’re using a platform such as … I know you talk a lot about Amazon.

Think of how many eCommerce sellers are selling through Amazon or through Etsy if they’re into the handmade market or through Ebay if they’re that kind of seller. So, to them, a website may be somewhat irrelevant if they’re really doing most of their selling through one of these platforms.

Small Business Trends:  And what’s the one thing that’s remained consistent over those 15 years?

Anita Campbell:  I think what’s remained consistent and probably just become more and more of a factor is how important technology is, but yet, how baffling it is when you’re a small business, to figure it out.

It used to be that people were struggling with computers and they struggled with a lot of security issues. And those still may be issues, but I think what’s become a bigger issue today is that they’re just so many software and apps out there that it’s become baffling to try to figure them out and to figure out what you should use in your business. And how to get yourself and your team up to speed on them.

It’s not just about you. You might be very open and desirous of moving to a new software, but if your team is used to doing things a certain way, if they use one kind of software and you come along and say to them, “Hey, there’s this great thing. It’s got all these bells and whistles. Let’s try this”. They’re thinking, “Oh, that’s just more work I’ve got to do”. So, you have to sell them on it as well. And they’re overwhelmed, because they have to know so much.

As a sales rep, you’re not just picking up the phone and calling. Now you have to know how to use tools like CRM and prospecting tools. And you have to be savvy about social media and how to go out and find people and connect with people on social media. So, the bar is just a lot higher.

Small Business Trends:  So, what do you think the current state of affairs is for small business today?

Anita Campbell: Well, right now I think the economy is doing well, so I think a lot of them are feeling optimistic and doing well, because of that. I think some industries struggle. So, irrespective of the economy, if you happen to be in an industry where, maybe you’re being disintermediated and you haven’t figured out how to make that transition, things may look different for you.

And the best advice that I can give any small business is, if your industry is under attack, and I use that “attack” loosely, but if your industry is rapidly changing and the old way that you did things is no longer working, because maybe there are big players in there or there are these shifts or customer behavior is changing, the best thing that you can do is really just don’t feel like it’s the end of the world. Step back. Look at what’s changing. Look how you can leverage something.

If you’re in retail or eCommerce and you feel like some big players are out there, is there a way that you can leverage that and maybe use their platform? And even if it’s a dual strategy for a while, maybe you’re still doing things the old way for a while as you grow this other channel.

Those are important things to do. What I can tell you is, you can’t stand still. You’re not going to be able to turn back the clock.

Small Business Trends:  We hear about the voice assistants thing. We hear about AI. We hear about a number of things. What technology do you feel that small businesses should really concentrate on more over some of the other things we’re hearing about today?

Anita Campbell:  I do think artificial intelligence is the next great leveler of the playing field. So, it’s not just about any technology. It’s really about the technology you can gain leverage from.

How do you gain leverage? Well, you gain leverage by, you do a little bit, but you’re able to achieve a lot. So, think about you have a big boulder. You’ve got to move a boulder. You get a crowbar and you stick it under the boulder and that gives you leverage and you can move this heavy boulder that you could never move on your own, just pushing against it.

So, that’s how you really have to think about technology. How do you gain leverage? What technologies will give you leverage? And that’s where I think the beauty of artificial intelligence comes in, because artificial intelligence enables you to analyze and make use of data, let’s say, that you couldn’t otherwise do, because you wouldn’t have enough staff in-house to do that using ordinary tools. You wouldn’t be able to do that at the level that’s really going to give you that leverage to compete with much larger companies and get ahead of your competition.

I think that what artificial intelligence does is it really helps you do so much more, achieve so much more, without putting in as much manual effort, without spending on a lot of staff. You can keep your expenses relatively low or lower and gain a lot from it. So, that’s why I’m a huge believer in it. We use it in some applications in our company and it’s totally transformed our business in ways I could never have expected.

Small Business Trends:  Well, that is awesome and awesome advice. And, once again, congratulations on 15 years, 15 more and beyond hopefully to come. And thank you for letting me be a part of Small Business Trends as well.

This is part of the One-on-One Interview series with thought leaders. The transcript has been edited for publication. If it’s an audio or video interview, click on the embedded player above, or subscribe via iTunes or via Stitcher.


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Survey Reveals Top 20 Telecommute Jobs Businesses are Hiring For in 2018

October 4, 2018 by Asif Nazeer Leave a Comment

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New Survey Ranks the Best Telecommute Jobs in 2018

Freelancers are increasingly making up a larger percentage of the workforce and businesses of all sizes are offering more telecommuting gigs to accommodate them.

The new survey from Virtual Vocations has ranked the top telecommute jobs of 2018 along with the seasonal telecommute jobs through December.

As the freelancer and telecommute job market matures, it is attracting professionals across many different industries. The participation of these professionals is especially beneficial for small businesses looking to hire experts for projects and one-off jobs.

CEO of Virtual Vocations, Laura Spawn, addressed this very point in the press release announcing the results of the survey. Spawn said, “The average telecommute jobseeker is over 40 years of age with a minimum of a bachelor’s degree and at least five years of experience working remotely, so it’s no surprise that the best jobs of 2018 reflect many diverse, mid-level career specialties.”

The list for 2018 was compiled from Virtual Vocation’s mid-year company data through June 30, 2018. Other data include salary and job growth collected by PayScale and the  Bureau of Labor Statistics.

The Top 20 Best Telecommute Jobs

Virtual Vocations identified which telecommute jobs are most prevalent in the most popular job industries after going through the queries of its website members.

The company also said these jobs will experience growth at least until 2026.

  1. Software Developer
  2. Sales Representative
  3. Nurse
  4. Account Manager
  5. Instructional Designer
  6. Consultant
  7. Project Manager
  8. Interpreter
  9. Manager
  10. Customer Service Representative
  11. Teacher
  12. Marketing Manager
  13. Writer
  14. Business Analyst
  15. Fundraiser
  16. Speech-Language Pathologist
  17. Quality Assurance Specialist
  18. Researcher
  19. Recruiter
  20. Finance Manager

Seasonal Hires

More and more seasonal jobs are also being carried out by telecommuters. According to Spawn, this can be a great testing ground for professionals looking to telecommute fulltime.

The company said there will be a boom in seasonal hiring through the end of 2018. Customer service, sales, marketing and travel industries are already filling jobs to get ahead of the holiday shopping surge.

The Growth of Telecommuting and Freelancing

More Americans are working from home, including freelancers. According to a report (PDF) by MBO Partners, around 32% or 40 million of the private workforce are currently working as independent professionals at some level.  Of these, 16.9 million are doing so 15 or more hours per week.

By 2027, the report says 6 in 10 Americans or 58% will be independent or will have worked independently.

Photo via Shutterstock

This article, “Survey Reveals Top 20 Telecommute Jobs Businesses are Hiring For in 2018” was first published on Small Business Trends



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Spotted Lanternfly Poses Threat to Thousands of Small Businesses

October 3, 2018 by Asif Nazeer Leave a Comment

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Spotted Lanternfly Poses Threat to Thousands of Small Businesses

The appearance of the Spotted Lanternfly in Berks County, Pennsylvania in 2014 has now escalated into an infestation threatening the entire northeastern United States.

This invasive insect is endangering Pennsylvania’s grape, apple, and peach industries which are collectively valued at more than $4.9 billion. The state’s forest products valued at $19 billion and nursery and landscape business valued at $944 million are equally in danger from this troublesome pest.  In all, the insect feeds on more than 70+ plants and there are no native spotted lanternfly predators to make any noticeable difference in the population.

According to the National Federation of Independent Business (NFIB), the Spotted Lanternfly infestation may also have harder-to-quantify risks. In a recent webinar, Dana Rhodes of the Pennsylvania Department of Agriculture highlights these risks. Rhodes says the infestation can affect property values and quality of life, tourism and assets like the state’s park system (ranked #3 in the nation), the state’s natural ecosystem, and new business initiatives.

The impact also extends to companies dependent on these state assets, many of them local small businesses.

 

What is the Spotted Lanternfly?

The Spotted Lanternfly or Lycorma delicatula is an invasive insect native to China, India, and Vietnam. In addition to Pennsylvania, it has been spotted in New York and New Jersey with other neighboring states on alert.

The Pennsylvania Department of Agriculture says the invasive species has the potential to greatly impact the grape, tree-fruit, logging, nursery and landscape industries in the state.

Protecting these industries will require early detection, enforcing quarantines on locations already determined to be infested, and educating the public to help officials limit the spread of this infestation.

State officials want anyone living outside of the quarantine area to report sightings of the insect.

You can call 1-888-4BAD-FLY (1-888-422-3359) or click on this link to do it online.

The quarantined counties are Berks, Bucks, Carbon, Chester, Delaware, Lancaster, Lebanon, Lehigh, Monroe, Montgomery, Northampton, Philadelphia, and Schuylkill.

Spotted Lanternfly Poses Threat to Thousands of Small Businesses

State officials are issuing permits for businesses in these counties to move equipment and goods in and out of the zone. In association with Pennsylvania State University and its Penn State Extension, the department of agriculture has developed a course to train designated employees on how to comply with the quarantine.

You can take the permit training here.

The Damage

According to the Penn State Extension info page, the Spotted Lanternfly attacks fruit trees, but not the fruit itself. It feeds on the sap in trunks, branches, twigs and leaves leaving a greyish or black trail along the bark of the plant.

When it is digesting the sap, the insect excretes what is known as honeydew. The honeydew and sap become a medium for the growth of fungus, such as sooty mold. This can cover the leaf surfaces of the infected trees, fruits and vegetation and stunt their growth. If the infestation is pervasive, it disrupts photosynthesis and the plants may not survive.

Spotting the Spotted Lanternfly

The Spotted Lanternfly is around one inch long as an adult but looks quite different during the developmental stages of its life. The images below show these stages.

Spotted Lanternfly Poses Threat to Thousands of Small Businesses

If you see a specimen at any stage, report the sighting. If you choose to collect the specimen, it can be turned in to the Pennsylvania Department of Agriculture’s Entomology lab for verification.

You can also take a picture of it and send it to Badbug@pa.gov.

What is Being Done?

The Spotted Lanternfly has a preferred host, a plant called tree-of-heaven, which is also an invasive species, introduced to Pennsylvania from China in the 1780s. The US and Pennsylvania Department of Agriculture are removing this plant, as well as leaving trap trees baited with insecticides, and deploying control and eradication measures in the quarantine zones.

If you see an egg mass, the agriculture department says you can scrape it off, double bag it and throw it away. You can also put the eggs into alcohol or hand sanitizer to kill them.

As far as Spotted Lanternfly predators, there aren’t enough of them to make a difference. There are spiders and praying mantis, but they can’t make a dent because of the rate at which the insect propagates.

And remember to always report any sightings. This is the best way to help eradicate this infestation.

The Penn State Extension has comprehensive information about the Spotted Lanternfly and the measures being taken by state officials. You can access the site here.

Images: Penn State Extension, Pa. Dept. of Agriculture

This article, “Spotted Lanternfly Poses Threat to Thousands of Small Businesses” was first published on Small Business Trends



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6 Best Ways Leaders Can Inspire Their Teams (INFOGRAPHIC)

October 2, 2018 by Asif Nazeer Leave a Comment

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How to Inspire Teams: 6 Best Ways Leaders Can Use (INFOGRAPHIC)

A new infographic by IntiativeOne says effective, inspirational leadership doesn’t have that much to do with personality, age, or genetics. Instead, it says the skills you learn, work on, and grow into are more relevant if you want to inspire others.

Titled, “Six Ways Leaders, Inspire Their Teams,” the infographic and the blog says exhibiting certain inspirational traits is more important for leadership than personality.

And if you are looking to inspire your team, it also means eliminating the negative traits which will do the opposite of inspiring them. For small business owners with a smaller number of team members, these negative traits can be more detrimental than for a large organization.

As InitiativeOne says in the blog, “There are some traits, like consistent negativity, acting like a dictator or just plain being a jerk, that are not going to cut it with a team looking to succeed.” But just like you can learn traits to be a great inspirational leader, you can also learn to eliminate the negative ones.

Are Leaders Born or Made?

According to InitiativeOne, 19% of people believe leaders are born while more than half or 53% believe they are made. There also those who say it is both at 28%.

When it comes to leadership, 24% say it is genetic and the remaining 76% say it is learned. As to the value of genetics vs learned behavior, it is 30% to 70% respectively.

How to Inspire Teams

The six ways leaders inspire their teams are by caring equally about their people and the business; pushing excellence in their team; leading with head and heart; looking to learn from others and not just teach; seeking to develop others; valuing the input of everyone in the team.

When it comes to the traits inspirational leaders have or should develop, they start with trustworthiness, exuding confidence and leading by listening. Leaders should also be self-aware as well as being aware of others.

The infographic says inspirational leaders recharge their emotional batteries regularly and are capable of clearly stating their vision, core values, and team norms. But the most important trait is centeredness.

Being centered allows leaders to stay calm in stressful situations, empathize, listen deeply, and remain present. InitiativeOne says ranking in the top 10% in this trait increases your ability to be seen as inspirational.

According to Dr. Fred Johnson, CEO and Founder of InitiativeOne, there are two things that differentiate great companies from everybody else. Top companies differentiate themselves by the way they make decisions and solve problems.

Inspirational leaders are able to make sound decisions and solve problems while motivating their teams through the actions they take. If your team knows they can count on you, you can motivate them to action.

You can take a look at the rest of the IntitiativeOne infographic below to get inspired and help you and your team succeed.

How to Inspire Teams: 6 Best Ways Leaders Can Use (INFOGRAPHIC)

Photo via Shutterstock

This article, “6 Best Ways Leaders Can Inspire Their Teams (INFOGRAPHIC)” was first published on Small Business Trends



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Stripe Terminal is a New Fully Custom POS for Small Businesses

October 1, 2018 by Asif Nazeer Leave a Comment

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The launch of the in-person Stripe Terminal brings a company established for digital commerce into brick-and-mortar stores.

Stripe is looking to supply payment solutions for the increasing number of digital-first companies who are also selling their products and services in person. But it is also eying the millions of small businesses with physical stores who are looking for a more efficient payment system.

Payment systems have gotten much better with the introduction of digital technology. However, there are still many pain points which need to be addressed and made more efficient to simplify the process.

Stripe co-founder and President John Collison highlighted this during an interview with Recode, saying, “The question we started asking ourselves was, ‘Can we make the offline world as simple as the online word?’ and we think it’s very much possible.”

Stripe Terminal Marks A New Approach

Stripe Terminal was created with a new approach to in-person payment solutions, one which gives your business the ability to customize a checkout system that is right for you.

The platform brings together pre-certified card readers, JavaScript and mobile SDKs, and cloud-based hardware management. With these tools in place, a small business can extend its website to its physical store or a pop-up store/event with mobile point of sale services.

Stripe has EMV Levels 1, 2, and 3 pre-certification for fast integration the company says takes days instead of months of developer and certification time. This includes the ability to scale globally if your business needs the capability.

A Unified Payment Stack

Whether you have single or multiple POS systems, you can get a single view of customers and sales across online and offline channels with Stripe’s integrated payment platform.

Stripe Terminal is a New Fully Custom POS for Small Businesses

You will be able to identify readers which are not working, carry out security audits, and deploy software updates by monitoring the status of all your connected readers in the Stripe Dashboard.

Price and Availability

Stripe has partnered with BBPOS and Verifone for the checkout devices. The readers have native EMV chip card and contactless payment support with end-to-end encryption.

Currently, there is a mobile reader available for $59 (iOS only, coming soon to Android) and a countertop smart terminal version for $299.

The in-person payment processing is 2.7% and 5 cents for each successful card transaction.

Stripe Terminal is now available in beta in the US only. You can request an invite here if you want to participate.

Entry Into In-Person Payment

The move to the physical world by Stripe was necessary because e-commerce is still growing, and it has a lot of catching up to do with all of the commerce taking place in the physical world.

According to data on Stripe’s site, online commerce currently accounts for only 3% percent of the global commerce. While it is growing, without a combined payment solution an e-commerce only company will just grow as much as the overall segment.

Stripe Terminal is a New Fully Custom POS for Small Businesses

The entry into in-person payment has taken Stripe some time, as there are more established players addressing both segments, more notably Square.

How it goes about differentiating itself from the likes of Square and others will determine how well it does moving forward.

Images: Stripe


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Small Business Events Abound – Share Yours!

September 29, 2018 by Asif Nazeer Leave a Comment

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From a lead generating conference on Boston to a customer service summit in New York City, a variety of events geared toward small businesses dot the calendar over the next week — and several weeks.

Other upcoming events include a brand partnership forum in Nashville, a Gartner sales and marketing conference in Las Vegas and a workshop in Chicago about listening to the voice of the customer.

Look down the list of upcoming events to determine which might be most appropriate for your small businesses.

Oh, and if you have an event to promote to the small business community, consider making it one of our Featured Events. Here’s an example of how this might look!

If you have an event or contest you want us to know about please get in touch with us. See details below!



Featured Events, Contests and Awards

More Events

  • Digital Book World 2018
    October 02, 2018, Nashville, United States
  • LeadsCons Connect to Convert 2018
    October 03, 2018, Boston, MA
  • The Customer Service Summit NYC (October 4 – 5, 2018)
    October 04, 2018, Brooklyn, New York
  • Chief Analytics Officer, Fall 2018 – Boston, October 8-11
    October 08, 2018, Boston, United States
  • Gartner Sales and Marketing Conference 2018, Las Vegas, NV
    October 09, 2018, Las Vegas, United States
  • Brand Partnership Forum
    October 10, 2018, Nashville, TN
  • Listening to the Voice of the Customer Workshop
    October 10, 2018, Chicago, IL
  • Rhodium Weekend 2018
    October 11, 2018, Las Vegas, NV
  • Real Estate Wealth Expo Featuring Tony Robbins and Pitbull – Bay Area 2018
    October 13, 2018, San Mateo, United States
  • CPI Global Summit, 16-17 October, New York
    October 16, 2018, New York, United States
  • Agriculture 4.0
    October 16, 2018, San Francisco, CA
  • Small Business Expo 2018 – LOS ANGELES
    October 18, 2018, Los Angeles, CA
  • LEAP HR: Manufacturing
    October 23, 2018, Chicago, United States
  • FUND Conference
    October 24, 2018, Chicago, IL
  • Crowdsourcing Week
    October 24, 2018, Online
  • Brand Marketing Summit and Social Media Marketing (October 24-25, New York)
    October 24, 2018, Brooklyn, United States
  • B2B Marketing and Sales 2018
    October 25, 2018, Austin, United States
  • Small Business Expo 2018 – SAN DIEGO
    October 25, 2018, San Diego, United States
  • The Las Vegas Franchise Show
    October 26, 2018, Las Vegas, Nevada
  • Brand Authority Summit
    October 28, 2018, Scottsdale, Illinois/USA

More Contests

  • Public Vote to Crown America’s Most Unique Small Business Underway
    November 08, 2018

This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends.

You can see a full list of events, contest and award listings or post your own events by visiting the Small Business Events Calendar.
Images: Shutterstock

This article, “Small Business Events Abound – Share Yours!” was first published on Small Business Trends



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