Featured image by Mimi Thian on Unsplash
Have you ever heard of human translation application programming interface (API)? It’s an excellent feature allowing you to grow business and gain more loyal customers. Thus, your clients can forget about localization as a separate task and think more about business-related issues. Also, they get access to quick, accurate, and authentic translation of their content into the languages they need.
What Is Human Translation API?
The idea of human translation API is the following:
- You integrate the translation API in your project/product
- Your clients usetranslate feature directly on your website (how it will look and function depends on how you implement API into your product)
- They send their translation order via API (however, they might even not know about API on your website)
- They pay for localization according to price plans of translation agency
- A human translator in a localization agency translates the text
- The translation is sent back to your website via API
So, the clients don’t even need to know of how you provide them with localized content. They just insert the source text, specify context, choose languages, pay for professional translation, and then get the final result.
Here are some examples of businesses that should consider implementing human translation API to make their tools more likely to be chosen by clients:
1. Content Management Systems
A content management system (CMS) is a tool that is often used by businesses that need an online presence. It helps to manage digital content on websites.
Many businesses want to have their websites in different languages. They want to get a fast and professional content localization. Therefore, if you have a content management system and want to make your users happy, it’s wise to integrate human translation API into it.
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2. Marketplaces
Human translation API is a perfect feature to integrate into the marketplace. Usually, online marketplaces are available in various countries, and sellers want to make their products available for as wide an audience as possible.
And offering in-built localization will make your marketplace more likely to be chosen by sellers.
3. Travel Aggregators
If you have a travel aggregator, the chances are that people from various countries use it to look for travel deals. Thus, it’s essential to provide users with information in their native language to make it clear and easy to understand.
Integrate translation API into a travel aggregator. This is because hotel owners, landlords, and tour providers will be willing to use your online tool to place their services on it as well.
4. Event Aggregators
Human translation API can be a beneficial feature to have if you have an event aggregator. Companies publishing international events on your website will become able to provide information in several foreign languages and attract a bigger audience.
5. News Websites
It might not be evident, but news websites are a great example of having a human translation API. Simple machine translation is not an option, as news needs to be translated, minding the context and double-checking the facts and names in another language.
News websites might broaden their reading audience by integrating translation API as the published content will be translated automatically and then published on a foreign language website version.
6. Job-Finding Websites
Today, many people work remotely and search for jobs not only in their local market but also worldwide. Thus, it’s great to offer people an opportunity to translate their CVs into several languages to allow international employers to find them if you have a freelance job website.
It can also be helpful for employer if they can automatically translate their job descriptions and find talented employees in foreign countries. In this case, the human translation API helps employers and employees find the best options and not narrow down the search area only to the local market.
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7. Websites with Videos
Video hosting is another online service that might need to integrate human translation API. As video content becomes more and more popular today, it’s wise to provide people with a translation feature.
It makes the video localization process easy as people can upload videos and automatically translate the subtitles to the target languages.
8. Customer Service Software
Businesses often use customer service and sales software to organize and manage all the communications with their clients. As many businesses work worldwide, they have clients that speak different languages. Answering the clients’ questions in a native language makes the clients more loyal.
Therefore, the human translation API perfectly suits the customer service software idea. Its clients can translate their F.A.Q.s and customer support messages automatically without using third-party services. This API helps businesses that use customer service software establish seamless and clear communication with their clients.
9. Social Media Accounts
Creators of social media networks can also consider integrating human translation API into their digital products. For example, celebrities and bloggers will be able to automatically translate their content professionally and reach more people around the world.
Human translation API will allow, let’s say, Elon Musk to translate all his tweets into as many languages as possible and make them sound local for everyone on the Earth.
Final Thoughts
Globalization has become our reality. Many businesses go outside their local markets. Thus, online tools that offer possibilities to enter foreign markets seamlessly have better chances to be chosen by such companies.
Machine translation is now a popular option to localize content as it saves time, resources, and budget. Many machine translation tools already have an API making it easy to integrate a translation feature into their products. However, there are projects that need a higher translation level so human translation becomes a better option to choose. Furthermore, human translation API provides companies with a clear translation, without any ambiguities, which makes the customers more loyal and your brand more trustworthy. Paying for human translation is worth investing into it as it takes into account the context and cultural realities of every region.
Integrating human translation API can make your service more favorable for your clients, as you help them attract more customers and broaden their business horizons. It’s an easy step to do, but it can make a difference to your tool’s success.
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