Archives for 2020

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Most business owners perform many of the same functions on their computers over and over, day after day. Wouldn’t it be nice if there was a quicker and easier way to complete these repetitive tasks? Instead of browsing through your device to find specific programs or open commonly used documents, you may benefit from using a programmable keyboard.

These products include buttons that can be customized to perform specific functions like opening programs or cutting and pasting text. There are also options made for specific functions like content creation, photo editing, and gaming.

Some of them are fully customizable. So all of the buttons can be set for the various functions you perform frequently. And others include just a small section of buttons that you can customize. So you can use the rest like a standard keyboard.

If you’re looking for a way to save time and cut repetition out of your busy day, then a programmable keyboard is just the thing. Here are the best in 2020.

Best Keyboard with Programmable Keys	Best Fully Programmable Keyboard
Redragon K511 PRO RGB Gaming Keyboard Wired LED Backlit Programmable Macro Keyboard	X-keys Programmable Keypads and Keyboards
Buy on Amazon	Buy on Amazon

Programmable Keyboards to Consider

Choosing the best programmable keypad for your business starts with understanding the options. There are some products that are completely customizable. And there are others that just include small sections of keys that you can turn into macros and shortcuts. If you are going to a pay premium price, consider the customer service the company offers. Especially if the keyboard has a hard learning curve.

Below, we’ve broken down these products so you can find the best fit for your needs. Each one includes a rundown of the essential features, details, and price. If you’re interested in purchasing a programmable keyboard for your business, here are some top options to consider.

Best Keyboards with Programmable Keys

The keyboards on this list have a certain number of function keys that can be configured to run multiple functions and macros. Then the rest of the keyboard simply works as normal. Many are marketed for gaming use. But there are plenty of functions you can set that may work for business use as well. These products tend to work best for those who want to stick with just one main keyboard but want to reap the benefits of programmable buttons.

Redragon K511 PRO RGB Gaming Keyboard Wired LED Backlit Programmable Macro Keyboard

This gaming keyboard from Redragon includes 104 keys. And 5 of them are programmable macro keys. It has quiet keystrokes that make for a quiet working environment. It also includes backlighting in various colors and levels for extra style and visibility. It’s compatible with many top PC brands and operating systems. And it is currently priced at $29.99, so it’s a fairly affordable option.

Dell Alienware Pro Gaming Mechanical Keyboard AW768

From Dell, this silver keyboard includes 15 programmable keys that can be attached to different macros. So it includes more options than many other semi-programmable keyboards on the market. It can be customized with different leg angles and optional palm rest for maximum comfort. It also includes ambient lights in various colors behind the keys. The price of this one falls at $95.97.

Das Keyboard 4Q Smart RGB Mechanical Keyboard

This mechanical keyboard from Das Keyboard works using a smart RGB Cherry MX version of Das Keyboard. So it does require some knowledge about programming and the platform for users to enjoy maximum functionality. All of its buttons can actually be customized. So there are really endless options for those who want to create a lot of shortcuts. But it includes a standard keyboard layout so it can still work for those who want a mainly traditional setup. Prices start at $149.25.

The Cherry MX series line of switches was introduced in 1985. They are known by the colors, which denote the handling characteristics. This includes how much force is required, whether it is clicky or tactile. Cherry MX Red, which was introduced in 2008, for example, has a low actuation force. So the color you choose will dictate how they function.

Trust GXT 285 Adjustable LED RGP Backlit Wired Gaming Keyboard

This keyboard with customizable keys comes from Trust Gaming. It includes 5 custom macro buttons and 3 different profiles so you can actually save up to three different macros for each key. Then you simply switch modes or profiles when you’re performing different tasks. This is mainly useful for gaming. But it could be useful for those who have different categories of macros used in different instances. For example, you might use one profile when working on spreadsheets and another one for video editing with media keys. The black keyboard is backlit and connects to a device using a USB cord. It also includes software for easily programming macros. This programmable keyboard runs for $39.97.

Best Fully Programmable Keyboards

On the other hand, some keyboards come with buttons that are completely customizable with macros and shortcuts. Many of these are smaller than traditional keyboards since most people don’t need to create too many customizations. These can be used on top of a traditional keyboard or for specific functions like design and photo editing. However, there are options at pretty much every level of complexity and price point. So here are some of the top options available for business users today.

Koolertron Single-Handed Programmable Mechanical Keyboard with OEM Gateron Red Switch

This keyboard from Koolertron includes 48 keys, all of which are programmable. It also pairs with configuration software to help users create up to eight complex macros with its mechanical keyboard. They remain programmed even if you disconnect the keyboard and attach it to a different computer. So it may be especially useful for those who switch between different devices frequently. This one costs $81.99.

Elgato Stream Deck

This Elgato product comes with 15 customizable LCD keys and and adjustable stand. It’s made for use by content creators. So many of the functions are specifically tailored to these types of tasks. It’s also designed to be easy to use even for those with no programming knowledge. In fact, you can use an app to easily set functions for each key by dragging and dropping functions to each button in the software interface. It’s compatible with Windows 10 and MacOS 10.13 or later and currently costs $149.95.

Penclic N3 Office Numeric Keypad

Those who want a simple extra keyboard may opt for this Penclic option. All of its 22 numbered keys are customizable with different functions. It also has an ergonomic design to maintain comfort while you work on those repetitive tasks. Speaking of ergonomic, make sure to get a wrist rest to avoid any injuries.

Penclic also has a plug and play setup for easy use. Just connect it to your device with a USB and start setting different functions for each key you want to use. And at just $29.99, it is affordable.

ELSRA USB Wired Programming Numeric Keypad ControlPad Black PK-2068

This ELSRA keypad includes 23 keys that can be programmed on multiple levels. There are two separate modes. So you can set different macros that work when the keyboard is in each mode. So you can keep the number of buttons down but still enjoy tons of functionality with different macros. It easily connects via USB so you can get it up and running pretty quickly. However, it only works with Windows devices. So those who have Mac or Linux computers may be better off with another option. The current cost is $38.90.

X-keys Programmable Keypads and Keyboards

This X-keys keyboard includes 60 macro keys for those who want to include tons of customization options. The company says it is perfect for use with programs like CAD and PhotoShop. It includes software for easy programming on Windows devices. However, those who use Mac or Linux devices will need to program it using Windows device; those settings will then save and be usable on those devices afterward. This product runs for $199.95.

What is a programmable keyboard?

A programmable keyboard is a product that allows you to assign custom actions to various keys. This allows you to create shortcuts to the functions you use most often so you can save time. Some keyboards have just certain sections that can be programmed, while others are fully programmable.

What are keyboard macros?

A keyboard macro is a series of actions that are designed to perform a specific task. For example, you might assign a key and/or mouse action to open your email program. Or you could press a short series of keys to insert a certain graphic into your company’s spreadsheets. This allows you to save time on the repetitive tasks you perform most often.

Can I use a second keyboard for macros?

Yes, some people prefer to keep one classic keyboard and one programmable one. Having a full keyboard available to program can really open up the options for you to create tons of macros and be super-efficient. Each keyboard needs to be a different model if you go this route. You may also need to install programs like Lua Macros or AutoHotkey. The videos below explain a bit about the process for those who want to learn how.

Image: Depositphotos.com

Small business owners rely on business lines of credit for short-term money needs. A business line of credit is similar to a credit card in the sense that you are approved for a maximum credit limit. You can borrow and withdraw funds as you need them, up to the limit.

You are charged interest only on the amount you withdraw. As you repay the amounts you borrowed, you free up the line to again withdraw those amounts.

A business line of credit is a popular type of funding. According to the 2020 Small Business Credit Survey (Federal Reserve Banks), 40% of small businesses applying for financing seek out business lines of credit.

What is a Business Line of Credit?

A business line of credit is a type of small business financing that you can draw on periodically, up to an approved credit limit.

Its number one advantage is flexibility. You borrow only the funds you need when you need them — you are not forced to take out the full amount in a lump sum. And you pay interest on the money you draw out, only, not on the full amount. So it is cost-effective.

A business line of credit is a valuable strategy for managing cash flow. That’s because sometimes expenses hit when your business checking account is low. For example, you may need money to make payroll because sales were unexpectedly down or you had a business emergency. In that case, you can tap into the line of credit.

Or perhaps you want to buy inventory and take advantage of a bulk discount. But sales are slow right now. A temporary cash flow dip doesn’t cause you to miss out on a savings opportunity.

How Does a Line of Credit Work?

A small business line of credit works like a credit card in some ways — yet it is different.

When you establish a line of credit, it means your business gets approved up to certain credit limits. The lender determines the amount based on your ability to repay, the business revenue, your credit score and other factors.

Think of it as a contingency fund. The money is there if and when you need it.

A line of credit is revolving credit. With a revolving line, as you repay the amounts you borrow, the funds then become available to borrow again.

The following business line of credit example further illustrates how a line of credit works.

• In January, the lender approves a business line in the amount of $50,000 for your business.
• In April, you experience a temporary cash shortfall. So you borrow $10,000 on the credit line.
• You are charged interest on the $10,000 you borrowed, only.
• You must pay interest and principal on repayment terms established by the lender, until the amounts you borrowed are repaid.
• Once any funds are repaid, those amounts become available to borrow for other financing needs.
• If you need more money later, you can go back and borrow more up to the maximum limit available.

What Can You Use a Line of Credit For?

You can use business lines of credit for any legitimate business needs or expenses.

Many FDIC banks today require business borrowers to certify that they are not involved in illegal or high risk activities, such as online gambling or payday lending. Aside from such activities, there are typically no restrictions on how small business owners use lines of credit. Companies use business lines of credit for:

• operating expenses,
• equipment funding,
• inventory financing,
• software installations,
• buying new computers or mobile devices,
• paying unexpected bills or invoices,
• paying employees,
• growth opportunities,
• emergencies, or
• any other small business expense.

Seasonal businesses often rely on a credit line for working capital needs. Seasonal businesses may need to prepare for the high season, such as by buying inventory or raw materials. Or they may simply need money for cash flow to meet short term needs.

Some banks let you link your business line of credit to a business checking account as overdraft protection to avoid costly fees.

How to Access Funds

There are three main methods to access money from business lines of credit:

• Checks: The lender typically issues checks to the borrower upon the account opening. Then the borrower writes checks for specific amounts.
• Debit Cards: Depending on the lender, borrowers may also be issued a special debit card (such as a MasterCard) to access money.
• Balance Transfers: If a business line of credit is through the same bank as the owner’s checking account, transferring cash into a checking account is especially easy. In those situations, the owner often can transfer funds online, by mobile app or even by phone into a business bank account.

Each time you write a check, withdraw or transfer a sum, you are borrowing money from the line.

How do You Qualify for a Business Line of Credit?

Most lenders have three minimum qualifications you must meet:

Time in business: You must have been operating and in business for a minimum amount of time. Most lenders require a minimum of one or two years of time in business.

Annual revenue: Your business must have a minimum amount of annual revenue. Once again, this varies by lender. Some require as little as $25,000 in yearly sales — although that would be unusual. Most lenders want to see at least $100,000 in annual revenue. For some credit line products you may need $250,000 or more. For the most favorable terms or a long-term line of credit, you might need a much larger revenue number, such as $1 million.

Credit history: You must have an established credit history including a good personal credit rating. Credit scores of around 600 usually are a requirement. Here again the credit score requirement varies by lender. A poor credit score may not prevent you from getting a credit line — but you may end up with less advantageous terms, such as a higher interest rate or lower credit limit.

About 79% of small business owners who apply for business lines of credit are approved for at least some amount. That’s according to the Federal Reserve Bank’s 2020 Small Business Credit Survey, as this chart shows.

Documentation for a Business Line of Credit

The lender underwrites business credit lines just like any other loan product. The lender also performs a check of your personal credit score and business credit score.

Every lender’s requirements differ, but lenders typically ask for the following type of documentation for a business line of credit:

• Personal and business tax returns (last 2 years)
• Bank statements
• Balance sheet
• Profit and loss statement (P&L)
• Accounts receivable aging report
• Personal financial statement showing the owner’s net worth
• Business documents (such as LLC or incorporation articles)
• Tax ID number / social security number
• Information about other owners (if any)

You can generate the balance sheet, P&L statement and accounts receivable report easily using most accounting software. The lender usually supplies a standard form for the financial statement.

Some lenders ask for a business plan but most small business owners don’t have one. So the lender usually settles for a brief description of the business. The loan officer will also ask questions during the application process.

How Much Will a Line of Credit Cost?

A variety of factors affect your costs. Each lender varies. The lender will disclose costs up front, but be prepared for the following:

Fees: Sometimes there is an origination fee charged when you first are approved. Also, most lenders charge a modest annual fee or maintenance fee, such as $100 a year.

Interest Rate: Interest rates on a business line of credit typically range between 5% up to around 15%. However, rates can go higher. The lender will quote a specific rate upon loan approval.

• Often the interest rate is quoted as “prime +” which means that it is based on the current prime rate, plus an additional percentage. Currently prime is 3.25%. So if a lender charges prime + 1.75%, your rate would be 5% at present.
• Those with an excellent credit history generally get better rates. Read: How to Build Business Credit.

The lender will assess how big of a risk you are. The more risk the lender perceives, the higher your costs. Risk factors include:

• The amount you request. Higher amounts mean more risk for the lender.
• The nature of your business or industry. Some industries are riskier than others.
• Your length of time in business. Brand new businesses are riskier to the lender than those with a longer track record.
• Collateral. The more assets you have for collateral, the less risk for the lender

Secured vs Unsecured Credit Line

A business line of credit can be either unsecured or secured. It depends on what the lender offers. Secured means that the lender requires collateral to ensure repayment. Unsecured means that no collateral is required. Here is a comparison of secured vs unsecured:

Unsecured Line of Credit

Unsecured business lines of credit have higher interest rates and usually have smaller maximum limits. For instance, banks like Wells Fargo and Bank of America currently offer versions of an unsecured line of credit for small businesses. The maximum in each case is $100,000. The interest rate charged usually is higher than a secured line.

An unsecured business line is good for startups or young businesses. Unsecured lines are also good for service businesses that do not have a lot of assets to serve as collateral.

Secured Line of Credit

A secured line of credit is usually for larger amounts. For many lenders, secured lines of credit are standard.

Most are secured by a blanket lien on accounts receivables, usually through a UCC filing in your state. The lender may also take other collateral such as equipment, banks accounts or inventory to secure a larger line of credit.

Secured business lines of credit may charge a lower interest rate with better payment terms than unsecured.

Business Line of Credit vs Credit Cards

As mentioned above, a small business line of credit is similar to a credit card. But there are real differences:

• Interest Rates – A business credit card usually has a higher rate of interest — 15% to 24%. Business lines of credit, on the other hand, may be 5 to 15%.
• Fees – If you are unwise enough to take out cash advances on your card, the interest rate can exceed 25%. On top of that, you may have to pay a cash advance fee. A business line of credit is more cost effective for cash advances.
• Rewards – But what about rewards programs? If a credit card has a rewards program, then the cash back may offset some of the interest. However, most cash back is only 1% or 2%, so costs are still high.
• Introductory Offers – Some business owners get lured in with a low introductory credit card offer. But that attractive introductory rate may last only for the first 90 days or 6 months.

When to Use a Credit Card

Credit cards are a good choice for small expenses or when you need convenience. For example:

• Convenience – credit cards are convenient for business travel and online purchases in particular.
• For small expenses – If you need to buy a small amount of office supplies or pay for a business lunch, business credit cards are ideal.

Business lines of credit are better where a credit card would be too expensive.

Difference Between Line of Credit and a Loan

A small business line of credit is very different from a regular business loan. A business loan is close ended — a fixed term that last longer than a line. Also, with a loan you must take the entire loan amount all at once.

When to Use a Business Loan

Business loans are a better choice than a business line of credit for any situation where you need more than a few months to repay the money or it’s a large capital investment. For example:

• If you are buying an office building, a business line of credit would be a terrible choice because the repayment term is too short. Commercial real estate mortgages, by comparison, have longer repayment schedules — 10 to 25 years.
• If you are buying expensive equipment it might be wise not to tie up a chunk of your working capital for a large planned investment. Instead, look into financing from the manufacturer or a term loan.

By contrast, business lines of credit are good for short term needs where it is not worthwhile to take out a business loan. For example, assume you are experiencing a temporary cash flow dip. You expect it to be resolved within 60 days when some large invoices are paid. A small business line of credit is perfect in this situation.

Summing Up the Advantages

A business line of credit allows the owner to sleep at night. Lines of credit are great for contingencies. It’s comforting to know that you’ll have necessary operating funds to manage your small business finances, despite temporary shortfalls in revenue or if surprise expenses hit. As one small business owner told us about lines of credit, “The money is there if you need it.”

Image: Shutterstock

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If your small business ships a lot of packages, it’s important to avoid accidents by using the best shipping tape. Each small business may have different needs or preferences when it comes to tapes. Some may prefer clear tape. Others may opt for heavy-duty versions. Understanding the options can help you make the right choice for the specific items you need to ship.

Here is our list of the top choices in each category.

Best Clear Tape	Best Heavy Duty Tape	Best Adhesive Tape
Duck Brand Clear Heavy Duty Packaging Tape	Tape King Clear Packing Tape	Scotch Heavy Duty Shipping Packaging Tape
Buy on Amazon	Buy on Amazon	Buy on Amazon

Shipping Tape to Consider

There are tons of different attributes to consider when purchasing shipping or packaging tape. Some come in a single roll. Others arrive in bulk. Some have dispensers. Others offer a stronger adhesive bond. Here’s a selection of some of the top options currently available in each category. The list below should help with your search for the best tape.

Best Shipping Tapes

These options provide a basic solution for those who ship packages occasionally. These options tend to be economical and easy to use. They’re perfect for new businesses or those that ship small items.

Scotch Brand Strapping Tape

From Scotch, this tape is reinforced with fiberglass to handle heavyweight and provide a strong bond. It measures 1.88 inches by 30 yards. And each roll is priced at $4.99.

Mr. Pen Packing Tape

This two-pack of packing tapes is known for being clear, smooth, and odorless. From Mr. Pen, it’s ideal for packing and mailing. And each roll measures 2 inches by 60 yards. The pack of two runs for $6.45.

Ultra Durable Water Activated Tape

Those who need a strong bond for their shipments can opt for this Craft Gum Tape. It measures 2.75 inches wide by 450 feet long. And it has a water-activated adhesive that is designed to stay put even in rough conditions. It’s also reinforced with fiberglass for an extra-strong bond. And each roll is priced at $20.56.

AmazonBasics Moving and Storage Packing Tape

Those who want a simple solution can opt for this pack from AmazonBasics, which includes six rolls. Each one measures 2.83 inches by 54.6 yards. And you can use it with a tape gun, though one is not included. This six-pack is priced at $18.01.

T-REX Clear Packing Tape with Dispenser

If you just need a small amount of tape for your packages, this option from T-REX is easy and affordable. It measures 1.88 inches by 15 yards. And it comes with a dispenser that’s already attached. It meets postal regulations and provides an instant stick due to hot melt adhesive. Priced at $3.99, it’s one of the most affordable options available.

Best Heavy Duty Shipping Tapes

If you need to ship large packages, you need tapes that are up to the challenge. These options provide a strong adhesive bond and enough thickness to stand up to even the toughest taping jobs.

Scotch Tape Heavy Duty Shipping Packaging Tape

This packing tape from Scotch runs 1.88 by 800 inches. It includes six rolls, each with its own dispenser for easy to use application. It is also guaranteed to stay put or 3M will refund the purchase price. It includes a strong seal for all boxes. And it currently runs for $22.99.

PERFECTAPE Heavy Duty Packing Tape

This is another durable six-pack of tapes from PERFECTAPE. It’s meant as a refill for those who already have dispensers, so you’ll need to purchase that part separately. Each roll measures 1.88 inches by 60 yards. And it offers strong adhesion and decent clarity. The price is currently $11.99.

JARLINK Clear Packing Tape

This tape from JARLINK also falls into the durable category because of its strong, quality adhesive. It measures 1.88 inches wide by 60 yards. And there are a total of twelve rolls in the pack. Additionally, it is 2.7mil thick. So it’s one of the thickesr options available. It’s also made to fit into standard tape dispensers or guns, though this doesn’t come with the purchase. The cost is $20.99.

Duck HD Clear Heavy Duty Packing Tape Refill

From Duck brand, this pack of tape includes six refill rolls measuring 1.88 inches by 54.6 yards. The brand says it meets postal regulations for shipping. And it offers crystal clarity for a professional appearance, along with adhesive that is meant to hold up in a variety of conditions. The current price is $22.99.

Tape King Clear Packing Tape

This strong tape from Tape King is especially thick at 3.2mil. It comes in a pack of six refill rolls. And each one measures 2 inches by 60 yards. It’s made specifically for commercial and industrial use. So this may be one of the better options for, especially heavy shipments. It’s priced at $12.97.

Best Bulk Tapes

If you need a ton of tape options for your business search no more. Here are some options that can keep your warehouse stocked.

iMBAPrice 3 Inches Shipping Packing Tape

Businesses that shop a lot may opt for a bulk option like this one from iMBAPrice. It’s thicker than many of the other options at 3 inches wide. Each roll also measures 110 yards. It’s a brown tape. So even though it’s not clear, it should blend in with most cardboard boxes. The price for 24 rolls is $41.99.

Tape King Clear Packing Tape

Those that want a clear tape in bulk might consider this option from Tape King. Each roll measures 3 inches by 60 yards. And the pack comes with 24 refill rolls for $53.99.

ELFTAPE Packing Tape Rolls

This package of packing tapes from ELFTAPE includes 36 rolls. The transparent acrylic tape can be used for shipping, moving boxes, and various other tasks. Each one is 2 inches wide by 55 yards long. And a pack of 36 rolls runs for $58.35.

Duck Brand Clear Heavy Duty Packaging Tape

This pack of packaging tape from Duck brand comes with an acrylic adhesive that forms a strong bond. Each roll is ultra-clear and measures 1.88 inches by 54.6 yards. A 24 pack runs for $49.93.

Scotch Heavy Duty Shipping Packaging Tape

From Scotch, this package of packing, moving, and shipping tapes offers durability and ease of use. Each roll measures 1.88 by 54.6 yards. They fit into standard dispensers and come with a box that makes it easy to grab a new roll when needed. A pack of 18 runs for $73.38.

What is the difference between packing tape and shipping tape?

The tape for packing and shipping looks and functions pretty much the same way upon first glance. But the adhesive used in each one is designed for a specific task. Tape for packaging is meant to stay in place for long periods and hold up to heat, humidity, and other extreme conditions such as longterm storage. Shipping tape is instead meant to hold up against impact and rough handling of boxes while moving.

Can you use duct tape for shipping?

No, you should not use this tape. The adhesive used in this kind of tape does not adhere effectively to cardboard, so there’s a good chance that it will come off or get damaged during transit. In fact, USPS, UPS, and FedEx all caution against using it if you want to ship something.

What’s the best way to tape up a shipping box?

Start by taping the bottom of the box before placing any items inside. Place tape lengthwise across all of the seams. Cut the piece of tape that runs between the two main flaps a few inches longer than needed so it runs up the sides. After filling the box, repeat the process on the top.

Feature Image: Depositphotos.com

Content – 8

Freshness – 8.5

Usefulness – 8

8.2

A personal and professional coaching program in a book.  Ideal for women going through a life transition as well as dads, husbands and male leaders seeking to support the women in their lives

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When The Most Powerful You: 7 Bravery-Boosting Paths to Career Bliss by Kathy Caprino showed up on my doorstep I thought “Hmm, who wouldn’t want to be their most powerful self?!  When I turned the book over and started reading more about what was inside, I realized this book wasn’t for everyone.

“The Most Powerful You” was written by a professional woman, for professional women.  While I’m sure author, Kathy Caprino started writing this book way before the 2020 pandemic started, the timing of its release and the inward journey she proposes seems like just what today’s women might be looking for.

The Cycle of How Women Perceive and Are Perceived

While “The Most Powerful You” would love to have the distinction of changing the way women are perceived, this isn’t really the goal of the book.

Caprino recognizes that you can’t expect or try to change others, you have to change yourself first.  And this is really the core mission of the book; to help women discover and accept their own power and then be brave enough to use it to achieve their dreams.

How women are perceived is really a function of this dance between women and the defining people in their lives; family, bosses, spouses, etc.

Caprino seeks to help outwardly successful women who feel stuck either in their careers or their lives and are ready for breakthrough transformation.

Caprino’s coaching and counseling process is simple. She takes you through a series of client stories that outline perception, frame the circumstances and then she guides you through a process of reframing.

Reflecting on a Personal Journey

To get the full benefit of the book, it helps to understand a little about its author, Kathy Caprino.

Kathy is the President of Kathy Caprino, LLC, a premier career coaching and executive consulting firm offering career and leadership development programs for women.   A former corporate Vice President, she is also a trained marriage and family therapist, seasoned executive coach and Senior Forbes contributor. She is also a TEDx and keynote speaker and top national media source on women’s issues, careers, and leadership.

The 7 Power Gaps That Get in the Way of Success

Over the course of her work, Caprino identified 7 “Power Gaps”.  These Power Gaps are prevalent among women — especially women entrepreneurs.

The seven power gaps are:

1. Not recognizing your special talents. (Brave Sight)
2. Communicating from fear and not strength. (Brave Speak)
3. Reluctance to ask for what you deserve. (Brave Ask)
4. Isolating from influential support. (Brave Connection)
5. Acquiescing instead of saying stop to mistreatment. (Brave Challenge)
6. Losing sight of your thrilling dream. (Brave Service)
7. Allowing past drama to shape and define you. (Brave Healing)

In her research, Caprino discovered that 98 percent of respondents revealed that they were facing at least one of the seven power gaps.  75 percent said they were experiencing three or more gaps at the same time.

In Powerful You Caprino seeks to guide readers through the process of closing these gaps, coming to terms with the events and behaviors that are limiting your life experience and unleashing your most powerful self.

Is Powerful You for “Women Only”?

In short, The Most Powerful You is written for women entrepreneurs and professionals.  But that doesn’t mean that men shouldn’t read it,

There’s no lock on the book and nothing will stop you from cracking it open.  In fact, the men who are interested enough in reading this book will get a deep understanding of what their colleagues, wifes and daughters are dealing with daily.

So, I’m going to take a guess and say that most men will not enjoy this. But the ones who are brave enough (see what I did there?) to venture inside its pages will be rewarded handsomely.

I played a game with myself and read sections of the book as myself (a woman) and then pretending to be a man.

That was an interesting experience.

Take this excerpt from the chapter entitled “Reluctance to Ask for What You Deserve and Want”:

Caprino shares the story of Janine, a woman who had done the work to transform her life from being a marketing executive to a coach.  After years of working with “Brave” (the program behind this book), she reported the following:

I had to let go of thinking:

• I have to be perfect to be worthy.
• I must put everyone first to be a good girl.
• Success comes easily to others not me.
• I must continuously prove my worth.
• People will see my worth through my hard work.

I had to accept:

• People aren’t mind readers: I have to speak up for what I want.
• The more evidence we offer about what we deliver, the more acceptance by others is possible.
• You teach people how to treat you
• Feeling comfortable is not a prerequisite for asking for what you want

ME: YES!  OMG! This is me.  I do this all the time (except expecting people to be mind readers.  But this is me for sure.

ME PRETENDING TO BE A MAN: WHAT?  No one is perfect. You have to go and get what you want.  I’m totally worthy. As for evidence — I’m not sure about that one. Decisions are often emotional and when I am confident, people just go with it.  People will believe what you tell them.

So, Are You Ready For Transformation?

Only you know the answer to this question.  I found this book an uncomfortable and somewhat confronting read.  The stories Caprino shared sometimes hit too close to home. And, when I stopped to reflect on her lessons of “bravery” and closing the gaps I could feel myself pulling away from the conversation.

Am I ready for this conversation.  Maybe not all at once, but I can see all the different ways that I can slowly begin integrating these practices into my live.

I did learn one thing from The Most Powerful You: I am the creator of my experience. While  can look to systems and structures upon which to place blame, the only one who can change my experience is me.

Now it’s your turn.  Are you brave enough to close the gaps that are keeping you from being your most powerful you?